Registering a new Twitter account is not difficult, go to https://twitter.com/ and register. Once this is done, do not rush off and start tweeting. Create your profile carefully, people want to know who they are engaging with, so tell them who you are, what it is you do.
Your profile is important so take some time over it , Twitter have this handy guide for you to use here. I would recommend that you use a head and shoulder portrait of yourself in the smaller box and something that represents your company in the larger box.
In order to start getting followers, you need to find people to follow. Ask yourself who you want to follow, a Thought Leader like Sir Richard Branson @richardbranson or a Celebrity like Leonardo DiCaprio @LeoDiCaprio or even President Obama @BarackObama.
OK there is a slim possibility these big cheeses may follow you back, but mostprobaly not. You need to find other followers, you could look at who follows these big names or you could look for similar interests using a hashtag # or even do a search by name. You will start finding interesting people in other places, you might find a Twitter Handle on a business card or on a clients Website.
try to follow the people whom you would like to follow you. Twitter will advise them that you have followed, most will take the time to look you up and if they like your profile and your tweets, they may follow you. Others will find you through your tweets.
The three most important thing to remember when looking for followers, keep your tweets meaningful and regular. Do not bombard the Twitterverse, people will be overwhelmed and stop following you. Make sure your profile is completed properly.
The Structure of a Tweet.
Twitter is one the most powerful Business Tools available, your tweets go out in real time and can be seen, not just by your followers, but the whole world.
You need to plan your tweets and you need to be creative because you are restricted to 140 characters. That is 140 characters including spaces. You can use abbreviations, but only use what people know and understand. I do not like the SMS Speak, they youth use when texting and messaging their mates. I find it unprofessional and it has no place in Business.
With some simple planning and rewording you can change
I cannot understand why South Africans find that they need to support teams like Manchester City. The more we support our local teams, the harder they will strive to do better (175 characters)
Why do South Africans support teams like Manchester City? The more we support our local teams, the harder they will strive to do better. (5 characters to spare)
I removed some words but still manage to say what I wanted to say.
Adding a Photo
In the above example, a photo of of a Manchester City jersey would have got people’s attention. You will remember the saying that “a picture is worth a thousand words.” Well, it is true for social media too.
Add a Video
If a picture is worth a thousand word, what are moving picture worth? You can add YouTube or Vimeo Videos just as easily as you can with pictures,
Media such as a picture or a videos attract attention and are a good way of getting a message across, not just for Twitter but for any Social Media or Blog.
Vine, owned by Twitter is a Video with a difference. Using the Vine App on your phone, you can record a video and upload it to Twitter, but nothing about Vine is that simple.
Vine is about creativity, because like Twitter with 140 character limit, a Vine is a six second looping Video.
Go and look at some of the videos produced on Vine and you will see just how creative they are.
if I have not convinced you about how powerful a Business Tool twitter is, sign up get a follower of two and try it out, you will see what I am talking about.